Blog SEO Checklist: 15 Things to Do Before Publishing

Before You Write

1. Keyword Research

Tool: Use Keyora to get AI-powered keyword suggestions and difficulty scores.

2. Content Planning

While Writing

3. Title Optimization

Example: "Blog SEO Checklist: 15 Things to Do Before Publishing" (58 characters, includes keyword)

4. URL Structure

Good: /blog/blog-seo-checklist
Bad: /blog/2026/04/20/post-123

5. Meta Description

6. Heading Structure

7. Content Quality

8. Readability

Technical Optimization

9. Image Optimization

10. Internal Linking

11. External Linking

12. Schema Markup

Before Publishing

13. Mobile Optimization

14. Speed Optimization

15. Final Review

Post-Publishing Checklist

Share on social media
Send to email newsletter
Build internal links from older posts
Track rankings in Google Search Console
Monitor performance and update as needed

Quick Summary Card

Before Writing: Keyword research and content outline created.

While Writing: Title optimized, URL clean, meta description written, proper headings, comprehensive content.

Technical: Images optimized, internal links added, schema markup applied.

Before Publishing: Mobile tested, speed optimized, final proofread.

Tools for Each Step

Keyword Research: Keyora (free AI-powered research)
Content Planning: Google Docs, Notion
Image Optimization: TinyPNG, Squoosh
Speed Testing: Google PageSpeed Insights
Schema Testing: Google Rich Results Test
Rank Tracking: Google Search Console

Conclusion

Following this checklist ensures every blog post you publish is fully optimized for both search engines and readers. Consistency is key—use this checklist for every piece of content you create.

Ready to find your next blog topic? Try Keyora's free keyword tool →